When are you guys going to learn? Another financial research firm and consultant, Spectrem, has just recently released a new survey that suggests that not only do 69% of LinkedIn users consult their LinkedIn networks on investment issues but more than one-third of investors say they are interested in receiving information from their advisors or corresponding with them via social networks [...]
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You can understand the strong case for using social media for investment decisions when those aged 21-39 relied on websites, friends, family and work colleagues for investment advice. [...] To beat up a bank is easy – like taking a toy from a kitten – anyone and everyone does it. The hard thing is to congratulate them on a smart choice, and for this I must clear the throat and say “WELL DONE COMMONWEALTH BANK” for showing iniative in employing their first Social Marketing Manager [...] Found a post in the Capital Markets section of LinkedIn asking whether “CFD’s or Contract for Difference are a good trading tool?” The concern I had with the question posted was that it suggested that CFDs were developed to allow investors to “receive all the benefits of owning a stock without having to physically own the stock itself.” Unfortunately too many online trading investors take this view point and very quickly see their $$$ evaporate as they are hit by margin calls regardless of whether their positions are long or short. [...] I need your input on some research I am doing so please click through to this posting. It’s all about the sharing of transaction data on Social Networks, namely if you would or would not be willing to share buys/sells in the equity market on networks such as Facebook, LinkedIn and Twitter. After you vote, you’ll be able to see results and analysis of how different types of professionals answered the question – and I will remind you to come back in a fortnight to check out the final results. And be sure to leave a comment if you have an opinion… [...] If we take the concept of “elegant organisation” and apply what the ASX stats suggest (that is, more people look to the Internet and Friends/Family then Advisers) we can see how much of an impact that Social Media could have in this niche financial industry, the problem is what ASIC are reviewing does not consider the nature nor the dynamics of Peer-to-Peer networks. [...] Gen Y has been traditionally classified as being challengers of the standards that Gen X and Baby Boomers have chosen to accept (i.e. Work more hours – Why?), more likely to rely on their baby boomer parents (the so call Peter Pan decade because they are more likely to delay some of the responsibilities of adulthood longer than most generations before them), people who embrace “Brand You” relying on word of mouth, and the heaviest users of social communications, media, and digital technologies. But is this care free stereotype still true considering the impact of the GFC? Is Gen Y an envolving demographic that has just gone through 18 months of revolution? [...] Advance to end August 2009. I happened to stray across an article late on a Thursday evening that made me sit up. And not only did I think that the story was interesting but several colleagues called me to discuss what they too had read. The industry had got excited about something… [...] I have read the high profile Morgan Stanley report entitled “How Teenagers Consume Media” (http://www.scribd.com/doc/17319794/How-Teenagers-Consume-Media) by so called “whiz kid” Matthew Robson (Aged 15 yrs & 7 months) and I have to say that all in all this is a brilliant marketing exercise on Morgan Stanley’s behalf as they use this 15 year [...] So we know that celebrities such as Miley Cyrus (mileycyrus), Shaquille O’Neal (THE_REAL_SHAQ), Lindsay Lohan (sevinnyne6126), Ashton Kutcher (aplusk), Snoop Dogg (snoopdogg) and Alyssa Milano (Alyssa_Milano) have flocked to Twitter as a channel to express their thoughts and ambitions and (whether intentional or not) allow us all to laugh at her tweets. We [...] |
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